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FemTech: Diana Health Secures $34M to Expand Maternity Care Model

FemTech: Diana Health Secures $34M to Expand Maternity Care Model HIT Consultant Media (Jasmine Pennic)

What You Should Know:

– Women’s health startup Diana Health raises $34M in Series B funding round to expand its collaborative maternity care model that is improving patient care outcomes and delivering clear ROI for hospitals and health systems who typically take a loss on their Labor & Delivery department.

– The round was led by Norwest Venture Partners and I can connect you with Irem Rami, principal at NVP, Diana Health CEO Kate Condliffe, and health systems implementing the model for commentary.

Pregnancy, Gynecology, and Women’s Wellness

The U.S. is facing a maternal health crisis. Despite spending $111 billion on maternity care annually, mortality rates in the U.S. are two times those of other developed countries and the patient experience is inadequate. In addition, access to labor and delivery (L&D) services is waning. More than 400 hospitals have closed their L&D units between 2016-2020. Putting even more pressure on an already-strained system, a growing shortage of obstetricians and gynecologists is expected to reach 22,000 by 2050, according to the American College of Obstetricians and Gynecologists.

Diana Health provides an evidence-based care model that directly addresses these challenges. Diana Health partners with hospital and health system leadership to restructure their women’s health programs with a clinical redesign of labor and delivery. The model delivers a tech-enabled, holistic care experience for women and families, deploying integrated care teams of Certified Nurse Midwives, OB/GYNs, mental health and wellness providers. Diana Health’s approach helps hospitals improve health outcomes, lowering rates of cesarean section and neonatal intensive care unit admissions; while also addressing the operational and financial challenges hospitals grapple with each day.

Diana Health is targeting underserved areas in the U.S. where women face challenges with access to care, where health systems are struggling to keep L&D departments open, and where high Medicaid populations exist. They are helping to improve health equity, maternal health outcomes and this funding will accelerate their expansion to more communities across the U.S.

“We know that women want individualized, comprehensive care that puts them in the driver’s seat of their own health and improves outcomes. It is also how most providers want to practice,” said Kate Condliffe, co-founder and CEO of Diana Health. “Health systems that partner with Diana Health are redesigning their existing practice structure and their workforce to align with these principles. This sets their programs up for growth and sustainability, earning the loyalty of patients by delivering better care.”

Availability

Diana Health currently operates three sites in Tennessee in partnership with HCA TriStar StoneCrest Medical Center, HCA TriStar NorthCrest Medical Center and Cookeville Regional Medical Center. The company will open three new sites in Florida in the next six months.